The Internet has now become a habitual channel for finding a partner, but little is known about the impact of this recent partnership market on mate selection patterns. This study revisits the supply side perspective on assortative mating by exploring the role played by online venues in breeding educational, racial/ethnic and religious endogamy. It compares couples that met online (through either online dating platforms, Internet social networking, Internet gaming website, Internet chat, Internet community, etc.) to those that met through various offline contexts of interaction.